Remote Approach helps companies and individuals who publish and distribute
Adobe® Acrobat (PDF) documents understand the reach and use of
their materials using Document Distribution Measurement (DDM) .
It's a way to way to measure and analyze real audience and reach -
including channels like email and peer to peer, not just people downloading
from a web site. We offer a suite of tools and services to help our
clients identify, manage and measure their document use in real-time.
While measuring audience interaction with PDF documents is new,
the concept of online audience measurement is not. Accordingly,
Remote Approach is committed to following established industry standards
to ensure that our software does not encroach on user privacy.
No. The software is used to analyze document distribution and use,
not get information on users. Remote Approach does not collect or
track (for example) your name, address, email address, or phone number.
Remote Approach does not know, nor do we attempt to know the real-world
identity of the owner or user of a computer's browser.
Remote Approach uses the following types of non-personally-identifiable
information about users who view documents tagged with the Remote
Approach software:
" Your IP address (a unique number assigned to every computer
on the Internet). Information which Remote Approach can infer from
the IP address includes the user's geographic location, company,
and type and size of organization.
" Your domain type (i.e., .com, .net, or .edu.).
" Standard information included with every communication sent
on the Internet like your browser version and type (i.e., Netscape
or Internet Explorer), operating system (i.e., windows or DOS),
browser language (i.e., Java or Unix), service provider (i.e., MindSpring
or AOL), your local time, etc.
Measuring audience levels is new to PDF documents, but not new to
the Internet. In general, when you load any web page in your browser,
your visit is recorded in a log that notes which pages are visited
and when. The Remote Approach application behaves in a similar manner
and makes no effort to collect or retrieve information beyond what
is stored by a typical web server log when you visit any web page
on the Internet. For example, when you visit http://www.example.com,
a record of the visit is stored in the server log to indicate that
a user loaded the page on such and such a date. Remote Approach is
simply a new service that allows a PDF publisher to see the same type
of reporting that has been available to web publishers for some time.
When the web first became popular with the general public, one of
the first hurdles for publishers to justify creating content - often
given freely to the public - was the use of server logs to say how
many people were reading the site. From this they could take the first
step toward justifying their development budgets to make more content
- free and otherwise - available to the public. By knowing which pages
were popular or not so popular, it also allowed web publishers to
allocate their resources and efforts accordingly. Remote Approach
is an important tool to allow PDF publishers the same resources.
The PDF format is phenomenal from a design and convenience perspective,
but one of the hurdles for publishers has been the lack of reporting.
In particular with the growth of peer to peer, PDF publishers have
often been reticent about putting more resources into developing PDF
content because it is more difficult to justify without knowing how
many people are reading their documents.
The alternative, of course, is to have every PDF coded with a password
that can only be opened on a single computer. Far better - from
many publishers' perspective - is to put the information on a web
page where audience levels can be measured. For many documents,
which users like to have as a reference on their computer or find
cumbersome to re-download every time it's wanted, that's not the
most convenient arrangement. By using Remote Approach, a publisher
has the option of using PDF documents to allow users to download
and store the information while still knowing how large their audience
is.
Our DDM technology does not require or use cookies.
Remote Approach may change its policy as new products are added or
old ones are changed, but Remote Approach treats information in a
manner consistent with the policy under which it was collected, unless
we have your consent to use it differently. If part or all of Remote
Approach's businesses are sold or transferred, we will take steps
to assure that these same principles apply.
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