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What Is Remote Approach?

Remote Approach helps companies and individuals who publish and distribute Adobe® Acrobat (PDF) documents understand the reach and use of their materials using Document Distribution Measurement (DDM) ™. It's a way to way to measure and analyze real audience and reach - including channels like email and peer to peer, not just people downloading from a web site. We offer a suite of tools and services to help our clients identify, manage and measure their document use in real-time.

While measuring audience interaction with PDF documents is new, the concept of online audience measurement is not. Accordingly, Remote Approach is committed to following established industry standards to ensure that our software does not encroach on user privacy.

Does This Mean You are Tracking Me?

No. The software is used to analyze document distribution and use, not get information on users. Remote Approach does not collect or track (for example) your name, address, email address, or phone number. Remote Approach does not know, nor do we attempt to know the real-world identity of the owner or user of a computer's browser.

What Do You Collect?

Remote Approach uses the following types of non-personally-identifiable information about users who view documents tagged with the Remote Approach software:

" Your IP address (a unique number assigned to every computer on the Internet). Information which Remote Approach can infer from the IP address includes the user's geographic location, company, and type and size of organization.

" Your domain type (i.e., .com, .net, or .edu.).

" Standard information included with every communication sent on the Internet like your browser version and type (i.e., Netscape or Internet Explorer), operating system (i.e., windows or DOS), browser language (i.e., Java or Unix), service provider (i.e., MindSpring or AOL), your local time, etc.

Is This New?

Measuring audience levels is new to PDF documents, but not new to the Internet. In general, when you load any web page in your browser, your visit is recorded in a log that notes which pages are visited and when. The Remote Approach application behaves in a similar manner and makes no effort to collect or retrieve information beyond what is stored by a typical web server log when you visit any web page on the Internet. For example, when you visit http://www.example.com, a record of the visit is stored in the server log to indicate that a user loaded the page on such and such a date. Remote Approach is simply a new service that allows a PDF publisher to see the same type of reporting that has been available to web publishers for some time.

Why Is This Important?

When the web first became popular with the general public, one of the first hurdles for publishers to justify creating content - often given freely to the public - was the use of server logs to say how many people were reading the site. From this they could take the first step toward justifying their development budgets to make more content - free and otherwise - available to the public. By knowing which pages were popular or not so popular, it also allowed web publishers to allocate their resources and efforts accordingly. Remote Approach is an important tool to allow PDF publishers the same resources.

Remote Approach Benefits Users and Creators

The PDF format is phenomenal from a design and convenience perspective, but one of the hurdles for publishers has been the lack of reporting. In particular with the growth of peer to peer, PDF publishers have often been reticent about putting more resources into developing PDF content because it is more difficult to justify without knowing how many people are reading their documents.

The alternative, of course, is to have every PDF coded with a password that can only be opened on a single computer. Far better - from many publishers' perspective - is to put the information on a web page where audience levels can be measured. For many documents, which users like to have as a reference on their computer or find cumbersome to re-download every time it's wanted, that's not the most convenient arrangement. By using Remote Approach, a publisher has the option of using PDF documents to allow users to download and store the information while still knowing how large their audience is.

Cookies

Our DDM technology does not require or use cookies.

Our Principles

Remote Approach may change its policy as new products are added or old ones are changed, but Remote Approach treats information in a manner consistent with the policy under which it was collected, unless we have your consent to use it differently. If part or all of Remote Approach's businesses are sold or transferred, we will take steps to assure that these same principles apply.

 


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Not based on downloads but on real document and page interaction.
Introduction to PDF Measurement
PDF Measurement and Return on Investment
Remote Approach Overview
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