External Links _ It\'s good to have one external link per post. If you use multiple links it causes your site to pass along its authority to the links and will negatively affect your rankings. Embed a Video _ This is not always necessary but helps the reader absorb more information without having to read. Videos will also keep viewers on your site longer and will generate a better ranking for your website. Call To Action _ CTA _ What would you like the reader to do next? A call to action can be anything from \"Please leave a comment and let us know what you think\", \"Sign Up Here\", or \"Order your... here.\" Publish your Post _ When ready click on the publish button to see the published post on your website.
Fill in the Image Attachment Details _ Use the keyword in the Title and Alt text boxes. You can add a link to another page or an offer page if desired. Choose the image size, thumbnail, medium, or large. Click Insert into Post. Meta Title _ This gets shown in the search engine results pages and you are allowed about 60 characters for the title. Meta Description _ This also shows in the serp\'s. Use the allotted number of characters, 160, or as many as possible to describe the post.